Understanding Lead Data
Learn what each data field means and how quality scores work.
Every lead in InsureSignal includes verified business information sourced from public filings, licensed data providers, and user submissions.
Quality Score (0-100): A composite score based on data freshness, source reliability, contact verification status, and business activity signals. Leads scoring 80+ are considered high quality.
Data Sources: Each lead shows its provenance - public filings (SEC, DOL 5500), licensed providers, or user-submitted data. All sources comply with applicable data privacy regulations.
Renewal Timing: When available, we include policy renewal dates and timing signals to help you reach prospects at the optimal moment.
Company Details: Includes company name, industry, employee count, location, and insurance-specific details like current coverage types and premium estimates.